Many online travel planners target towards the Done-For-You (DFY) needs of a traveler. These include: automatically creating a plan and compiling flight and hotel information together for the traveler. Such planners aim to save time and allows the traveler to be more efficient during the trip. However, not all travelers have DFY needs. Some, including Hong Kong millennials, value the process of researching travel inspirations and building their plan at their own pace, in which it is called Do-It-Yourself (DIY) planning. However, their methodology often results in inefficiency based on their use of tools. One of the most common frustrations of these travelers is having to switch from platform to platform when creating the travel plan.

A solution, in the working name of “Peachy”, is prop...[ Read more ]

Many online travel planners target towards the Done-For-You (DFY) needs of a traveler. These include: automatically creating a plan and compiling flight and hotel information together for the traveler. Such planners aim to save time and allows the traveler to be more efficient during the trip. However, not all travelers have DFY needs. Some, including Hong Kong millennials, value the process of researching travel inspirations and building their plan at their own pace, in which it is called Do-It-Yourself (DIY) planning. However, their methodology often results in inefficiency based on their use of tools. One of the most common frustrations of these travelers is having to switch from platform to platform when creating the travel plan.

A solution, in the working name of “Peachy”, is proposed to give DIY travelers a more efficient way to plan their trips. This solution is an app that joins the concepts of frequently used tools, a document and a map, together. The aim of the solution is to solve the need of a more seamless planning experience while not diverting away from DIY planning habits.