THESIS
2020
Abstract
Today, the world of music making and recording requires having a musical instrument, an
understanding of how to make music, and most importantly, access to an electronic device
capable of recording and saving the creator’s work. That said, the number of people with the
potential to make music who don’t have access to one of these devices, far exceeds the
number of those who do. Due to this inaccessibility to music creativity tools due to cost,
complexity, and dedication, there has been a huge demand for products that make the whole
process of making music a whole lot simpler and attainable.
For clarification, although we used GripBeats® as the product’s name for all advertising,
marketing, and production purposes, it is a product of Gripiano. Thus, all references to
Gripiano f...[
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Today, the world of music making and recording requires having a musical instrument, an
understanding of how to make music, and most importantly, access to an electronic device
capable of recording and saving the creator’s work. That said, the number of people with the
potential to make music who don’t have access to one of these devices, far exceeds the
number of those who do. Due to this inaccessibility to music creativity tools due to cost,
complexity, and dedication, there has been a huge demand for products that make the whole
process of making music a whole lot simpler and attainable.
For clarification, although we used GripBeats® as the product’s name for all advertising,
marketing, and production purposes, it is a product of Gripiano. Thus, all references to
Gripiano from hereinafter are an immediate reference to GripBeats® and what has been
achieved already.
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