THESIS
2015
ix, 48 pages : illustrations ; 30 cm
Abstract
The One Class Recommender System aims at predicting users future behaviors according to
their historical actions. In these problems, the training data usually only contains binary data
which reflects behavior that has or has not happened. Thus, the data is sparser than traditional
rating prediction problems. There are two current ways to tackle the problem: first, using
knowledge transferred from other domains to mitigate the data sparsity problem and second,
providing methods to distinguish negative data and unlabeled data. However, it is not easy to
transfer knowledge simply from a source domain to target domain since their observations may
be inconsistent. In addition, without data from an external source, distinguishing negative and
unlabeled data is sometimes infeasible.
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The One Class Recommender System aims at predicting users future behaviors according to
their historical actions. In these problems, the training data usually only contains binary data
which reflects behavior that has or has not happened. Thus, the data is sparser than traditional
rating prediction problems. There are two current ways to tackle the problem: first, using
knowledge transferred from other domains to mitigate the data sparsity problem and second,
providing methods to distinguish negative data and unlabeled data. However, it is not easy to
transfer knowledge simply from a source domain to target domain since their observations may
be inconsistent. In addition, without data from an external source, distinguishing negative and
unlabeled data is sometimes infeasible.
In this paper, we propose a novel matrix tri-factorization method to transfer useful information
from the source domain to the target domain. Then we embed this method into a cluster-based
SVD (singular value decomposition) framework. In several real-world datasets, we show
our method achieves better prediction precision than other state-of-the-art methods. To date,
the cluster-based SVD method has been on an online shopping site for two months, and its
performance (conversion rate in sales) is rating among the best.
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